The Cannabist network, a bitcoin advertising network based in Toronto, Canada, is expected to launch next week in Canada.
The company said the site would be powered by the Ethereum blockchain, and will be a place where cannabis advertising can be made and sold.
The website is the first of its kind in the country, and the Cannabists aim to provide an alternative to traditional ad networks and allow for an online marketplace for cannabis advertising.
“This is an important milestone for the industry, which is looking to make the transition from traditional ad platforms to a more innovative and integrated model,” said Cannabism CEO Michael D. Johnson.
“This is a very significant moment for the cannabis advertising ecosystem.
Cannabistan will continue to grow and evolve as more cannabis companies enter the industry.”
Johnson also noted that the company had reached a milestone in its expansion, saying it has signed a 10-year deal with Canadian broadcaster Rogers Media to carry its ad network.
The network, which was previously in Canada, will continue operating in Canada and beyond, he said.
“We have reached a major milestone in our expansion into Canada, which has opened up a world of possibilities for advertisers and media organizations to offer advertising to cannabis consumers and sellers.”
Cannabisms advertising network has already attracted a number of notable investors, including venture capital firm Andreessen Horowitz, the founders of The Next Web, the creators of popular social network WeChat and the makers of a video game called Weed Wars.
According to Johnson, the network is still in the early stages, and a launch date for the site remains to be set.
He said that the team is working to ensure that the site is well-suited to Canadian market conditions, such as low interest rates and high prices, and that advertising revenue will come from “other revenue streams.”
A number of major cannabis companies have recently started accepting advertising on the site.
For example, Aphria, a Canadian cannabis company, announced earlier this month that it will accept advertising on Cannabiston, the Cannabis Advertising Network site.
“Advertising is one of the few ways that we are able to deliver content to consumers that is relevant to their tastes and needs,” said CEO Michael Fong.
“The ability to build a platform to connect brands and consumers through cannabis, while not compromising on quality or functionality, will provide a significant new avenue for our partners to engage with consumers in Canada.”
Johnson said that while Cannabisman is the most ambitious and ambitious of the ad networks, the company was also working on other ad networks.
“Cannabist will offer advertisers a range of opportunities for reaching our audiences, and we look forward to working with many more to explore our market potential,” he said, adding that the Cannablist network would be the first cannabis advertising network to be launched in the U.S. However, Johnson cautioned that while the Cannibalist network is an innovative platform, it still needs to prove itself.
“As with any new media platform, there will be some initial issues, and in the first few months Cannablism may be viewed as less than fully operational,” he explained.
“However, we are confident that Cannablistan will prove to be an important tool for the growing cannabis industry, and it will be an exciting opportunity for many to see how this new platform plays out.”
Cannablists advertising network will have more content and features than Cannabiz, but its content will still be available for free, Johnson said.