Jail advertising networks are the best place to find the best advertising opportunities, with new research showing they are now the fastest growing source of ad revenue for advertising agencies.
Advertising companies are increasingly relying on jail advertising networks (JANs) as a way to connect with potential customers.
The network provides an automated way to reach potential customers, who can then opt-in to receiving advertisements.JAN networks are also a major source of revenue for independent publishers, as they can be used by publishers to reach new audiences.
These networks have grown over the past decade, and now represent nearly one in three ad revenues generated by independent publishers.
Jail advertising is a growing source for revenue for many independent publishers as a result.JAPAN-based advertising company, AEG, recently launched a pilot program that uses JANs to reach out to consumers.
The company says it is able to connect readers with the advertisers who are the most popular on their network and to reach a new audience.
“We are able to deliver the best of the market with minimal overhead,” says the company’s marketing manager, Kenichiro Nishimura.
“We do not have to charge advertisers for any of this, we are able do this by providing the best ad service available.”
The network has also been a source of significant revenue for the JAPAN Independent Publishers Association, which has seen a 20 per cent increase in ad revenue from the last year alone.
The association says it has been able to make a significant increase in the amount of advertising revenue from JAN networks alone.
While there are plenty of alternatives to JAN, one of the most successful is the jail network, according to AEG’s marketing director, Michael Bannister.
“It’s a great way to target people who are not on your network, but still interested in your content and your brand,” says Bannisters marketing director.
“They may not be aware of your platform or platform might not be available.
There’s a lot of opportunity there.”
In Japan, the country with the highest number of JAN-operated publishers, advertising agencies are still finding ways to reach customers.
While JAPANS are growing in popularity, there is still a lot more work to be done.
The Independent Publishers’ Association (IPPA) has been calling on the government to make JAN advertising the primary source of advertising revenues.
“Our aim is to increase the number of independent publishers to more than 2,000 and the number to 3,000,” says IPPA director-general, Tomohiro Noguchi.
“I think this is the most significant challenge to our organisation in the current time.”
While the number and growth of independent outlets are growing, the proportion of advertising budgets going to JAPNS is dropping rapidly, says Noguchides executive director.
The proportion of ad budgets going towards JANS is falling rapidly.
The IPAPA says that as a rule, JAN network revenues represent just 4 per cent of total ad budgets.
The report says that in 2017, the number was 9 per cent.
That is a drop of more than 25 per cent compared to the previous year, and the IPPA says this has been driven by a “huge reduction in the number in the JAN market.”
“We need to change that.
We need to stop investing in these JAN operators and focus on other platforms, like social media platforms,” says Noga.
The new report from the IPAPA, which was released this week, warns that in order to attract new readers to the Independent Publishers, publishers are “increasing their use of ad networks”.
This can mean a huge increase in advertising budgets for JAN publishers, especially as more publishers have started to use social media.
“There’s a large number of people that are turning to social media and using it to reach their audience.
We want to be more active in supporting the Independent publishers, but we’re not going to stop advertising,” says Tomohi.”
Social media and ad networks are great.
We’ll always have those in the future, but it will not be as widespread as it is today.””
If we keep investing in social media, and we keep focusing on ad networks, we will see that the Independent publishing industry will expand,” says Mr Nishimura from AEG.