I’m happy to report that people are using the Cartoon network ad network.
A study published in April 2018 found that the network’s ad platform has a 70% reach rate, while users spent an average of $17 on each ad.
In comparison, ad networks like Adwords and Bing AdWords account for just a 2% and 6% share of the total market, respectively.
And with its $7.7 billion valuation, the network is considered a major player in the digital ad space.
But what exactly is the network doing with its advertising dollars?
The study asked viewers to rate the value of each ad and then rate the networks’ content on a scale of 1-10.
Users were then asked to rate each network’s own ads, in addition to those on the Cartoon networks.
This analysis, conducted by the research group at the University of California, Berkeley, found that Cartoon Network is doing pretty well.
In total, the study found that viewers rated the networks ads as having “a higher value” than those of competitors like Hulu and Viacom’s Paramount network.
The network also earned an “A” rating on a score of “8-10” in a separate set of categories, which are based on their overall ratings.
Cartoon Network also earned a score for its content, ranking it as the most-advertiser network in the country.
But, according to the study, it also did poorly in several other areas.
For example, users reported that the content was “too much” for them to watch, and their average rating of Cartoon Network was only 8 out of 10.
Cartoons also received an “F” rating in the category of content, which is an “average rating” based on a survey of users, which was conducted by CPM Media, a company that works with advertising networks to analyze data and analyze the impact of digital ad campaigns.
“It’s not clear that viewers are willing to spend that much money for content that is very different from what they’ve seen in the past,” said Ryan Siegel, CPM’s director of digital content and research.
“People might not want to spend $8 on a brand new song, and that’s where the network really needs to be thinking about their audience,” said Siegel.
“We are talking about something that is extremely different from the past, in terms of brand and brand image, and they need to be prepared to invest in that, too,” he added.
In terms of overall user ratings, Siegel noted that there was an “overwhelmingly positive response to the Cartoon ad network” among both children and adults.
“That is a clear indication that viewers like the content they’re seeing, which I think is a testament to the network being very innovative, very focused on the brands that they’re targeting,” he said.
Siegel believes that the Cartoon brand has a “great future,” and the network may well continue to thrive.
But he cautioned that the results of the study do not mean the network will continue to grow.
“There are lots of different ways that the brand can grow, and it’s up to Cartoon to decide what’s best for their brand,” he told Business Insider.
But, in the meantime, he said, it’s worth keeping an eye on the network.
“We are going to have to wait and see if that continues to be the case,” he explained.